10 best ecommerce tools for businesses in India

Wix is a well-known website builder platform that uses the drag-and-drop system to enable website creation for eCommerce stores and small businesses.

You can build an entire website on Wix without knowing any programming languages. Wix provides an elaborate selection of well-designed templates that you can use to build engaging and beautiful websites from scratch.

It also provides hosting and domain name facilities so that you don’t have to worry about installing additional plugins or sourcing third-party hosting.

As one of the best eCommerce tools for small business, Wix provides an intuitive tool for website building that even the least tech-savvy people can use.

The website you build on Wix is also automatically optimized for SEO and mobile web browsers. You also get access to the Wix App Market. Additionally, the platform also provides great customer support.

• Price: Starts at INR 0 per month

Trello is an online project management tool that can be used by virtual teams to manage and control who’s working on what, what’s being worked on, and where something is being processed.

As a tool, it is ideal for teams that work virtually. You can use Trello to easily track, from anywhere in the world, what your team members are doing.

Trello provides a virtual whiteboard where sticky notes related to ongoing projects can be attached. These sticky notes can be attached with photos and attachments from a variety of data sources.

Your team members can even comment and collaborate on these notes.

• Price: Three plans are available with a free plan as well that gives access to basic features.

Oracle NetSuite works as one of the top tools for eCommerce that provide accounting facilities. It works as an ERP software solution that you can use for cloud accounting and business intelligence purposes.

You can make payments on Oracle NetSuite via credit card processing and other merchant services that the platform provides. You can also search purchase orders by item, vendor, and date.

The platform also comes with a host of other financial management tools. You can easily and quickly generate financial statements as well as manage your bank accounts. 

• Price: Available on request only



If you’re in the eCommerce industry you know how useful a tool social media can be for business development. Buffer is a software that can help with exactly this.

It is essentially a social media management tool that you can use to schedule and share posts on social media platforms such as Facebook, Instagram, Pinterest, and more.

It is an easy-to-use and simple tool that is capable of automatically posting your content as per your instructions. 

Furthermore, you can also use Buffer to analyze and utilize the data gathered from post engagements to make better-equipped social media strategies.

• Price: Four plans are available at USD 0, USD 5, USD 10, and USD 100 per month

Zepo is essentially a logistics platform that provides eCommerce solutions for brands in India. They provide a payment gateway that can be used for receiving payments online on customers’ websites.

Customers can also send shipments all over the world with the help of courier services such as Blue Dart and FedEx.

Using Zepo customers can also do order processing for marketplaces other than their own website as well, like Amazon or Flipkart. Additionally, Zepo helps customers boost online store traffic without you having to do anything.

• Price: Starts at USD 31.00 /month

Zendesk is a software-as-a-service tool that provides services related to sales, customer support, and other customer communications.

This tool works as a complaint management system that is cloud-based and one that has been built with customer support agents in mind.

You can use Zendesk to solve tickets easily and track complaints coming from customers from a variety of channels, including web, text SMS, mobile app, email, phone as well as social media.

You also get workflows that are powered by Artificial Intelligence to help your customer support teams manage all interactions with customers.

• Price: Starts at USD 49.00 /month per user

If you’re running an eCommerce business you’re also going to have to advertise online. Without marketing your product or service in the right places you’re never going to be able to grow your business.

Google Ads does exactly this - it is an online advertising tool that you can use to run PPC ad campaigns.

You can target mobile and computer users to display videos, banners, and native ads to customers via a variety of channels such as blogs, websites, search engines, forums, etc.

The best part is that you can use virtual corporate cards to pay for and run such ads with great ease.

• Price: Pricing is based on a per-click basis, usually averaging around USD 1 - USD 2 per click.

MailChimp is one of the top tools for eCommerce that is used for the purpose of email marketing.

The platform provides a variety of layouts, templates, and themes that businesses can use to boost the effectiveness of their email marketing campaigns.

You can even use MailChimp to track metrics of email marketing campaigns such as frequently clicked links, number of email opens, or number of people who unsubscribed.

• Price: There is a free plan available while paid plans start at INR 770/month.

Influencer marketing is another avenue that you must explore if you’re looking to grow and develop your eCommerce business.

Ninja outreach falls amongst the top ten eCommerce tools because it makes the process of influencer marketing much easier than it would be otherwise.

It is essentially a web-based social engine that you can use to find social media influencers.

You can locate influencers related to your niche, no matter in which niche your business is, in seconds simply by searching on Ninja Outreach.

Not only locate them but you can also reach out to your preferred influencers via the Nina Outreach dashboard.

• Price: Four plans are available starting at USD 119/ Month

Google Analytics is one of the best eCommerce tools for businesses as it can give you a boost in the effectiveness of your online presence. It is basically a tool that helps you track website traffic and get sales analysis.

You can connect your website to google analytics and use the tool’s dashboard to monitor and manage traffic sources, website visits, sales conversions and so much more.

With this analytical data at hand you can find ways to improve the quality as well as quantity of traffic flowing to your website.

• Price: Free to use

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